Raise Frequency of Interactions and Cultivate Customer Relations Through Service

Founded in May, 2014, Lin Lin Fortune accumulated over a thousand clients within just half a year. Aside from having two decades of fortune telling experience and having the widely renown fortune teller Lin Lin at the helm, what was Lin Lin Fortune's secret for being able to amass such a large number of clients in such a short time? "In committing to the development of new customers, continuing to cater to an nurture the patronage of old customers remains important, and it is exactly for these purposes that VIdegree is best suited for!" stated Lin Lin, the founder of Lin Lin Fortune confidently.

Early on in its establishment, Lin Lin Fortune, much like most small-to-mid sized businesses, to save on start-up and operating costs, opted to use traditional tools such as pen and paper, and Microsoft Office to manage customer data. But with the rapid increase in the number of customers, traditional tools fell short, and were insufficient for meeting the need to record large amounts of customer data, much less be used as data management tools! "When the person in charge of customer support (client manager) was absent, the person filling in really had no way of searching for the newest information on a customer. It was like looking for a needle in a haystack. Even if they did manage to find the customer's file, by that time, the customer would have already walked out the door. It was then that I became sure, we needed a tool to help us systematically manage the data of our customers, so I picked VIdegree!" emphasized Lin Lin.

"The first time I saw VIdegree's user-friendly interface, I decided that it was exactly what I wanted! Having tested out several other CRM tools on the market, the most frequently encountered problem was that none of them were user-friendly. The designs were all extremely complex, were pricey, and had problems such as not being able to immediately save. VIdegree had none of these problems. The interface was as clear and easy to get used to as Facebook or Gmail. There was no need to hire an IT personnel just to manage the system, it was that easy to use! Pricewise, because VIdegree (a cloud based CRM) is different from traditional CRM which require installation, all the data is stored in an online server, there were no additional hardware costs, which was great news for a mid-small sized business such as us. In addition, the largest advantage of having everything on the cloud, is that everything can be immediately saved and accessed from anywhere. For someone like me who has to travel all the time, regardless of where I am, I can connect to VIdegree using the VIdegree APP using my mobile phone or tablet to save, or access a customer's information.  Not only that, but I can also create new work items, tasks, or manage business opportunities and send group eDMs. VIdegree has made things so much easier, giving me more time to devote to serving my customers!"

In the short amount of time Lin Lin Fortune has used VIdegree, the tagging feature has already been utilized to define the courses needed by customers, analyze the customer database using a multi-dimensional approach to examine customer needs to take into consideration for the creation of seminars, training courses, or blessing events. The effectiveness of VIdegree in client management has already been way beyond expected. In regards to marketing, using VIdegree to send personalized messages and emails to potential and existing clients, to not only provide news of the latest events or other promotional news, but to also greet and send them the best of regards, has been an effective way of reaching out to each client. Stop treating your clients as simply another client, but like good friend you've known for years!

For Lin Lin Fortune, the value of VIdegree is not only in its capabilities for maintaining customer relations, but also in its usefulness in marketing and organizational management, or even the indirect establishment of the company's image. To a mid-sized business, VIdegree really is the best multi-purpose tool available! In conclusion, Teacher Lin Lin leaves us with, "Enhance the frequency of interaction with customers to cultivate customer service, that is the core value to adhere to for a business to continue growing!"